Privacy Policy
Effective Date: May 25, 2026
1. Introduction and Company Information
This Privacy Policy explains how NorthBridge Digital Marketing collects, uses, discloses, stores, and protects personal information in the course of providing digital-marketing services and operating its website, communications, campaigns, and related business activities. This policy is intended to comply with applicable Canadian privacy laws, including the Personal Information Protection and Electronic Documents Act (PIPEDA) and, where applicable, provincial privacy legislation.
NorthBridge Digital Marketing is the organization responsible for the handling of personal information described in this Privacy Policy.
Business Address: NorthBridge Digital Marketing, 1200 Bay Street, Toronto, ON M5R 2A5, Canada
Email: [email protected]
Phone: +1 (416) 782-6943
2. Data Collection and Processing
NorthBridge Digital Marketing may collect personal information directly from individuals, from clients, from website interactions, and from third parties where permitted by law. The types of personal information collected may include:
- Contact details such as name, email address, telephone number, company name, job title, and mailing address;
- Account and communication information, including correspondence sent to us and preferences for receiving communications;
- Business and marketing information, such as campaign data, lead information, conversion data, and website analytics;
- Technical information, including IP address, browser type, device identifiers, operating system, referral source, and usage data;
- Cookie and tracking information collected through analytics, advertising, and performance tools;
- Any other information voluntarily provided through forms, surveys, consultations, or service interactions.
We process personal information only to the extent necessary for the purposes described in this Privacy Policy or as otherwise permitted or required by law.
3. Purpose of Data Processing
NorthBridge Digital Marketing processes personal information for the following purposes:
- To provide, manage, and improve digital-marketing services;
- To respond to inquiries, requests, and client communications;
- To prepare proposals, contracts, and service-related documentation;
- To manage client relationships, billing, and administrative operations;
- To analyze website performance, user behavior, and marketing effectiveness;
- To personalize content, advertising, and communications where permitted;
- To maintain security, prevent fraud, and detect unauthorized activity;
- To comply with legal, regulatory, tax, and accounting obligations;
- To enforce agreements and protect the rights, property, and safety of NorthBridge Digital Marketing, our clients, and others;
- To send marketing communications where consent is required or otherwise permitted by law.
4. Legal Basis for Processing
Under Canadian privacy law, NorthBridge Digital Marketing generally relies on one or more of the following grounds to process personal information:
- Consent: where you have given express or implied consent for a specific purpose;
- Contractual necessity: where processing is necessary to enter into or perform a contract with you or our clients;
- Legitimate business purposes: where processing is reasonably required to operate our business, provide services, secure systems, or improve offerings, and where such use is appropriate in the circumstances;
- Legal obligation: where processing is required to comply with applicable laws, regulations, court orders, or lawful requests;
- Other lawful bases permitted by Canadian privacy law: including circumstances where consent is not required or is not appropriate under applicable legislation.
Where we rely on consent, you may withdraw it at any time subject to legal or contractual restrictions and reasonable notice.
5. Data Sharing and Third Parties
NorthBridge Digital Marketing may share personal information with third parties only where necessary and appropriate for the purposes described in this Privacy Policy. These third parties may include:
- Service providers that support website hosting, analytics, email delivery, customer relationship management, advertising, payment processing, IT support, and data storage;
- Professional advisors such as lawyers, accountants, auditors, and insurers;
- Clients and business partners, where required to deliver services or report campaign results;
- Government authorities, regulators, law enforcement, or other parties where disclosure is required or permitted by law;
- Successors or prospective purchasers in connection with a merger, acquisition, reorganization, or sale of assets, subject to appropriate confidentiality protections.
We require third-party service providers to protect personal information and use it only for authorized purposes. However, some third parties may process data under their own privacy policies and terms.
6. Data Transfer to Third Countries
Personal information may be stored, processed, or accessed outside Canada, including in other jurisdictions where our service providers or business partners operate. As a result, personal information may be subject to the laws of those jurisdictions and may be accessible to courts, law enforcement, or regulatory authorities in those locations.
NorthBridge Digital Marketing takes reasonable steps to ensure that any cross-border transfers are subject to appropriate contractual, technical, and organizational safeguards designed to protect personal information in accordance with applicable Canadian privacy requirements.
7. Storage Duration
NorthBridge Digital Marketing retains personal information only as long as necessary for the purposes for which it was collected, or as required to satisfy legal, accounting, tax, contractual, or reporting obligations.
Retention periods may vary depending on the type of information and the context in which it was collected. When personal information is no longer required, we will securely delete, anonymize, or destroy it in accordance with our retention practices and applicable law.
8. User Rights
Subject to applicable law, individuals may have the following rights regarding their personal information held by NorthBridge Digital Marketing:
- Access: to request confirmation of whether we hold personal information about you and to obtain access to that information;
- Rectification: to request correction of inaccurate, incomplete, or outdated personal information;
- Erasure: to request deletion of personal information where permitted by law;
- Restriction: to request that processing be limited in certain circumstances;
- Data portability: to request a copy of certain personal information in a structured, commonly used format where applicable;
- Objection: to object to certain processing activities, including direct marketing where applicable.
To exercise any of these rights, please contact us using the details in the Contact Information section below. We may need to verify your identity before responding to your request. We will respond within a reasonable timeframe and as required by applicable law.
9. Withdrawal of Consent
Where our processing is based on consent, you may withdraw that consent at any time by contacting NorthBridge Digital Marketing using the contact details below or by using any available unsubscribe or preference-management mechanism.
Please note that withdrawing consent does not affect the lawfulness of processing carried out before the withdrawal. In some cases, we may still be permitted or required to retain or process certain information under applicable law.
10. Right to Complain
If you have concerns about how NorthBridge Digital Marketing handles personal information, we encourage you to contact us first so we can attempt to resolve the issue promptly and fairly.
You may also have the right to file a complaint with the Office of the Privacy Commissioner of Canada or another applicable provincial privacy regulator, depending on the circumstances and your place of residence.
11. Data Security
NorthBridge Digital Marketing uses reasonable administrative, technical, and physical safeguards designed to protect personal information against loss, theft, unauthorized access, disclosure, alteration, or destruction. These measures may include:
- Access controls and role-based permissions;
- Encryption in transit and, where appropriate, at rest;
- Secure hosting and backup procedures;
- Monitoring for suspicious activity and security incidents;
- Employee confidentiality obligations and privacy training;
- Vendor due diligence and contractual safeguards.
While we take reasonable steps to protect personal information, no method of transmission or storage is completely secure. We cannot guarantee absolute security.
12. Contact Information
If you have questions, requests, or complaints regarding this Privacy Policy or our handling of personal information, please contact:
NorthBridge Digital Marketing
1200 Bay Street
Toronto, ON M5R 2A5
Canada
Email: [email protected]
Phone: +1 (416) 782-6943
13. Changes to Privacy Policy
NorthBridge Digital Marketing may update this Privacy Policy from time to time to reflect changes in our practices, legal requirements, or operational needs. When we make material changes, we will take reasonable steps to notify you, such as posting the updated policy on our website or providing direct notice where appropriate.
The revised Privacy Policy will be effective as of the date indicated at the top of the policy unless otherwise stated. We encourage you to review this page periodically to stay informed about how we protect your personal information.